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Kristian Andersen Explains Indy’s Identity Crisis and Gives Crucial Advice for Hoosiers

High Alpha co-founder Kristian Andersen talks Indy's identity crisis, tech entrepreneurship, and making Indianapolis Speed City.

Podcast Summary

On today’s show I sat down with Kristian Andersen, co-founder of High Alpha, to discuss his journey from New York to Arkansas to Indianapolis, and his deep connection to Indiana.

Kristian shares his experiences in tech entrepreneurship, the essence of community impact, and his belief in Indianapolis as ‘Speed City.’

Topics include the importance of a collective identity, the benefits of Indianapolis' scalable and accessible ecosystem, and the role of ambition and affection in city transformation.

Our conversation also touches on local pride, evangelism for one's city, and actionable ways to market Indiana’s unique strengths.

If you like this episode and want to hear more Get IN. episodes where I interview Hoosiers making a difference, visit getindiana.com/podcast

You are going to learn about:

  • Kristian’s Tech Journey Across the Country

  • Indianapolis Becoming ‘Speed City’

  • Rebranding Indy

Thank you to our partners:
NCW
Hoosier Lottery

Check out these great clips from the show:
01:18 Guest Introduction: Kristian Andersen
02:17 Kristian's Early Life and Background
05:32 Journey to Indiana and College Days
10:48 Early Career and Entrepreneurial Ventures
14:57 Building a Design Business in Indianapolis
18:06 Impact of ExactTarget and Tech Boom
23:15 City and State Identity: Lessons from Nashville and Austin
26:15 Challenges and Opportunities for Indianapolis
43:48 Setting Priorities: The Importance of Focus
44:08 Indianapolis' Identity: Speed City
45:15 The Soul of Great Cities
47:12 Speed Beyond Motorsports
51:06 Embracing Speed in Everyday Life
51:41 The Power of Community Identity
59:41 Gratitude and Evangelism for Indianapolis

Guest(s)

Kristian Andersen

Date Published

December 19, 2025

This podcast is sponsored by

Sweetwater

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

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Podcast

Share Your Indiana Podcast Guest

Know someone with a great Indiana story? Nominate them as a guest for the Get IN podcast and help us share real Hoosier voices.

Podcast

Share Your Indiana Podcast Guest

Know someone with a great Indiana story? Nominate them as a guest for the Get IN podcast and help us share real Hoosier voices.

A person in casual attire poses with a person in a vibrant red mascot costume wearing a baseball jersey that reads "Indians," both against a blue backdrop with text promoting "Get Indiana" with Nate Spangle.
A person in casual attire poses with a person in a vibrant red mascot costume wearing a baseball jersey that reads "Indians," both against a blue backdrop with text promoting "Get Indiana" with Nate Spangle.