
Kristian Andersen Explains Indy’s Identity Crisis and Gives Crucial Advice for Hoosiers
High Alpha co-founder Kristian Andersen talks Indy's identity crisis, tech entrepreneurship, and making Indianapolis Speed City.
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Podcast Summary
On today’s show I sat down with Kristian Andersen, co-founder of High Alpha, to discuss his journey from New York to Arkansas to Indianapolis, and his deep connection to Indiana.
Kristian shares his experiences in tech entrepreneurship, the essence of community impact, and his belief in Indianapolis as ‘Speed City.’
Topics include the importance of a collective identity, the benefits of Indianapolis' scalable and accessible ecosystem, and the role of ambition and affection in city transformation.
Our conversation also touches on local pride, evangelism for one's city, and actionable ways to market Indiana’s unique strengths.
If you like this episode and want to hear more Get IN. episodes where I interview Hoosiers making a difference, visit getindiana.com/podcast.
You are going to learn about:
Kristian’s Tech Journey Across the Country
Indianapolis Becoming ‘Speed City’
Rebranding Indy
Thank you to our partners:
NCW
Hoosier Lottery
Check out these great clips from the show:
01:18 Guest Introduction: Kristian Andersen
02:17 Kristian's Early Life and Background
05:32 Journey to Indiana and College Days
10:48 Early Career and Entrepreneurial Ventures
14:57 Building a Design Business in Indianapolis
18:06 Impact of ExactTarget and Tech Boom
23:15 City and State Identity: Lessons from Nashville and Austin
26:15 Challenges and Opportunities for Indianapolis
43:48 Setting Priorities: The Importance of Focus
44:08 Indianapolis' Identity: Speed City
45:15 The Soul of Great Cities
47:12 Speed Beyond Motorsports
51:06 Embracing Speed in Everyday Life
51:41 The Power of Community Identity
59:41 Gratitude and Evangelism for Indianapolis
Guest(s)
Kristian Andersen
Date Published
December 19, 2025








