Start Your Engines: What Is the Brickyard 400?
The Brickyard 400 is back on the oval in 2025 — and it’s more than a NASCAR race. It’s a Hoosier summer tradition. Held at the legendary Indianapolis Motor Speedway from July 25–27, this 160-lap NASCAR Cup Series race draws tens of thousands to the heart of Speedway, Indiana for a weekend of speed, history, and Indiana pride.
First run in 1994, the Brickyard 400 became an instant classic, drawing over 250,000 fans and earning its place as a crown jewel on the NASCAR calendar. From the famous “kissing the bricks” tradition to past wins by legends like Jeff Gordon and Tony Stewart, the Brickyard isn’t just another stop on the schedule — it’s a career-defining moment.
Kissing the bricks at Indianapolis Motor Speedway | NASCAR
What to Expect on Race Weekend
Key Dates:
Friday, July 25 – Practice day
Saturday, July 26 – NASCAR Xfinity Series Pennzoil 250 + Cup Qualifying
Sunday, July 27 – Brickyard 400 main event at 2:00 PM ET
Location:
Indianapolis Motor Speedway, 4790 W 16th St, Speedway, IN
Tickets:
Grab your tickets on ims.com – General Admission starts at $45, and kids 15 and under get in free with a paying adult on Sunday.
Parking:
Free GA lots (like Lot 7) are available, but get there early. Reserved parking options range from $20–$50. Some locals even rent out their lawns — classic Speedway hospitality.
Why This Race Matters to Indiana
It’s part of our racing legacy: The Brickyard 400 brought stock cars to IMS for the first time since 1916 — cementing Indy as more than just an open-wheel town.
A true Hoosier tradition: From family tailgates to fence-climbing victories, this race has been a summer staple for decades.
Economic impact: The event pumps millions into Indy’s economy and showcases Indiana to the national spotlight.
Indiana roots run deep: From Jeff Gordon (Pittsboro) to Tony Stewart (Columbus) to current hometown favorite Chase Briscoe (Mitchell), this race has produced legendary local moments.
Race-Day Tips from the Locals
Bring a cooler: IMS allows coolers up to 18”x14”x14”. Pack water and snacks — concessions add up.
Wear comfy shoes & sunscreen: You’ll walk a lot, and it’s usually hot.
Check out the Fan Zone: Merch tents, driver Q&As, and family activities all weekend.
Don’t miss the Yard of Bricks: Head to the frontstretch near Gate 9 to snap a photo after the race.
Where to Eat Near IMS
Make a pit stop at some local Speedway favorites:
Dawson’s on Main – A local institution known for steaks and strong drinks.
Big Woods Speedway – Great outdoor beer garden, live music during race weekend.
Mug-N-Bun – Classic Indiana drive-in with frosty mugs of root beer.
Daredevil Brewing Co. – Craft beer right down the street from the Speedway.
Foyt Wine Vault – AJ Foyt’s wine bar and racing museum in one.
Cookie Monster, Kids Free & Family Fun
Yes, that Cookie Monster is the Grand Marshal this year. He’ll be giving the command to start engines — and helping kids have a blast. Don’t miss the Family Fun Zone and Sesame Street activations in the fan midway.
And remember: kids 15 and under get in free on Sunday with a paying adult.
FAQs: Fast Answers for Brickyard 2025
Q: When is the Brickyard 400?
A: Sunday, July 27, 2025. Green flag at 2:00 PM ET.
Q: Where can I buy tickets?
A: Head to ims.com for tickets, parking passes, and add-ons like pit passes.
Q: Who’s racing?
A: Expect stars like Kyle Larson, Denny Hamlin, Chase Elliott, and Indiana’s own Chase Briscoe. Katherine Legge is also making history as the first woman to run both the Xfinity and Cup races at Indy in one weekend.
Don’t Miss the Brickyard
Whether you’re a die-hard race fan or just in it for the atmosphere (and tenderloins), the Brickyard 400 is an essential Indiana experience. The pageantry, the thunder of the engines, the echo of tradition — it all hits different at the Yard of Bricks.
Bring your crew, prep your coolers, and we’ll see you at IMS!