Becoming an Entrepreneur & Building a Podcast Platform with Lindsay Tjepkema

Lindsay Tjepkema is a marketing maven turned software entrepreneur, and a first-time CEO who has successfully raised millions of dollars for her company, serving well-known software brands like HubSpot, Salesforce, PayPal, and Gong. As the CEO of Casted, the first Amplified Marketing Platform and podcast solution for B2B marketers, Lindsay has positioned herself as a leader in the industry. Her multifaceted roles include being a leader, speaker, marketer, podcaster, learner, founder, and mother to three young boys, including twins—truly showcasing her ability to handle anything.

In our conversation with Lindsay, we delve into the benefits of having good mentors early in your career and how they can push you towards success. She shares valuable tips for young managers on building strong relationships with their teams, and recounts how the idea for Casted was born. Additionally, Lindsay provides insights on how to present the business case for a B2B podcast. This episode of Get IN. offers a deep dive into the stories and innovations happening in the heartland today, highlighting Lindsay's journey and the impactful work being done through Casted.