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How College Sports are Changing- with Horizon League Commissioner, Julie Roe Lach

Horizon League Commissioner Julie Roe Lach shares the long-term strategy to make Indiana a hub for sports innovation, NIL opportunities, and women’s athletics leadership.

Podcast Summary

Today’s convo is with Julie Roe Lach, the Horizon League Commissioner and Board Chair of the Indiana Sports Corps. 

Julie’s inspiring journey from being an All-American basketball player to a leadership figure in college athletics is highlighted. 

The conversation centers on Indiana’s vision for becoming the global epicenter of sports, especially focusing on the advancements in SportsTech and student-athlete opportunities through NIL deals. 

Key points of discussion include the strategic initiatives to make Indiana a hub for women’s sports, the evolution of NIL deals, and the impact of athletics on community and personal development.


You are going to learn about:

- The strategic vision for Indiana to become the global epicenter of sports by 2050.
- The crucial role of the Horizon League and its member schools in shaping college athletics.
- The evolution of NIL deals and their impact on student-athletes in the Horizon League.

Check out our amazing partners:

Sports Tech HQ- Fueling Indiana’s transformation into a global hub for sports technology.
WBIT Basketball Championship- Held at Hinkle Fieldhouse 3/31 & 4/2.
Warm Glow- Mother’s day is around the corner. Don’t wait.


Check out these great clips from the show:

01:25 Interview with Julie Roe Lach: A Trailblazer in College Athletics
02:07 Horizon League Championship: Excitement and Growth
07:21 Horizon League's Community Engagement and Events
24:59 NIL and the Future of College Athletics
31:48 Settlement Hearing and NCAA Financial Impact
32:42 Distribution of Settlement Funds
33:48 Impact on Mid-Major Schools
34:37 Future of NCAA and Financial Strategies
36:25 Transition to Horizon League
38:41 Role and Vision of Indiana Sports Corp
45:44 Advice for Young Professionals
48:06 Lightning Round and Personal Stories
59:59 Final Thoughts and Upcoming Events

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

Guest(s)

Julie Roe Lach

Date Published

March 10, 2025

This podcast is sponsored by

Sweetwater

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

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A person in casual attire poses with a person in a vibrant red mascot costume wearing a baseball jersey that reads "Indians," both against a blue backdrop with text promoting "Get Indiana" with Nate Spangle.
A person in casual attire poses with a person in a vibrant red mascot costume wearing a baseball jersey that reads "Indians," both against a blue backdrop with text promoting "Get Indiana" with Nate Spangle.