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Brodie Meyer

May 10, 2023

How to Measure Startup Risk and Find Product Market Fit with Brodie Meyer

It should come as no surprise that growing an early-stage startup is hard, but just because it’s hard doesn’t mean it’s not worth the work… and the risk.

Podcast Summary

It should come as no surprise that growing an early-stage startup is hard, but just because it’s hard doesn’t mean it’s not worth the work and the risk. Brodie Meyer, CEO of YourCo, a platform for two-way communication with non-desk employees, shares valuable insights in today’s episode. You will learn tips on identifying and executing business ideas, being resilient in the face of failure, and maintaining a personal life during the trials of entrepreneurship.

In our conversation with Brodie, we delve into building at the intersection of tech and blue-collar industries, locating product market fit, and managing personal relationships while growing an early-stage startup. Brodie shares lessons from athletics that apply to business, the trials of finding product market fit, and important questions to ask investors and advisors. He also discusses gauging startup risk versus employment risk, tips for going all-in on a business, and lessons learned from other entrepreneurs. This episode is packed with practical advice and inspiration for anyone navigating the challenging yet rewarding path of entrepreneurship.

Guest(s)

Brodie Meyer

Date Published

May 10, 2023

This podcast is sponsored by

Sweetwater

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

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A person in casual attire poses with a person in a vibrant red mascot costume wearing a baseball jersey that reads "Indians," both against a blue backdrop with text promoting "Get Indiana" with Nate Spangle.
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