Indiana logo with the state outline and "Get Indiana" text, a promotional message in a bold white font.

Discover something new in Indiana every week. Join the newsletter.

Discover something new in Indiana every week. Join the newsletter.

Exploring Beck's Hybrids' Lasting Legacy and Faithful Future

Page Description: Bethany Gremmel of Beck's Hybrids on building the largest family-owned seed company in the U.S. through customer-first innovation and farmer focus.

Podcast Summary

I got to talk with Bethany Gremmel, Director of Culture and Brand Experience at Beck's Hybrids, a leading family-owned seed brand in the United States. 

We cover the history and growth of Beck's, their innovative practices, and how they remain a family-owned business while supporting farmers.

Bethany also shares her personal journey within the company and insights into the importance of agriculture in Indiana. 

You are going to learn about:
-Beck's commitment to customer relationships (and their unconventional practices)
-The significance of agricultural traditions in shaping their success.
-Community impact far beyond the Hoosier State 

Check out these great clips:

02:42 Bethany's Farming Background
05:01 The History of Beck's Hybrids
07:03 The Beck Family Legacy
15:06 Bethany's Journey to Beck's
19:25 Beck's Growth and Innovation
21:38 Customer Experience and Rewards
30:11 Future Growth and Market Expansion
30:49 Exclusive Insider Benefits
31:20 Opportunities for Farmers with Becks
31:51 Keller: Indiana's Trusted Law Firm
32:32 Expanding Becks' Reach
33:18 Fun Agriculture Questions
34:04 Misconceptions About Farmers
36:51 Innovations in Farming
40:03 Advice for Young Professionals
41:33 Lightning Round: Agriculture and Farming
50:09 Indiana's Hidden Gems

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

Guest(s)

Bethany Gremmel

Date Published

February 26, 2025

This podcast is sponsored by

Sweetwater

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

Related Get IN. Podcasts

Foreign correspondent Robert Sherman shares his journey from small-town reporter to covering war zones in Ukraine and Israel for NewsNation.

History & Heritage

|

01:10:09

Foreign correspondent Robert Sherman shares his journey from small-town reporter to covering war zones in Ukraine and Israel for NewsNation.

History & Heritage

|

01:10:09

Foreign correspondent Robert Sherman shares his journey from small-town reporter to covering war zones in Ukraine and Israel for NewsNation.

History & Heritage

|

01:10:09

Tony and Kelly Trent share the story of their son Tyler Trent — his courageous cancer battle, his impact as a Purdue superfan, and the foundation carrying his legacy forward with millions raised for cancer research.

History & Heritage

|

00:54:34

Tony and Kelly Trent share the story of their son Tyler Trent — his courageous cancer battle, his impact as a Purdue superfan, and the foundation carrying his legacy forward with millions raised for cancer research.

History & Heritage

|

00:54:34

Tony and Kelly Trent share the story of their son Tyler Trent — his courageous cancer battle, his impact as a Purdue superfan, and the foundation carrying his legacy forward with millions raised for cancer research.

History & Heritage

|

00:54:34

Alan Bacon, Jr., co-founder of GANGGANG, shares how the Butter Art Fair is reshaping Indianapolis culture by supporting artists and building community.

History & Heritage

|

00:40:13

F This Fair is Putting $1,000,000 Back Into Artists’ Pockets

Alan Bacon, Jr., co-founder of GANGGANG, shares how the Butter Art Fair is reshaping Indianapolis culture by supporting artists and building community.

History & Heritage

|

00:40:13

F This Fair is Putting $1,000,000 Back Into Artists’ Pockets

Alan Bacon, Jr., co-founder of GANGGANG, shares how the Butter Art Fair is reshaping Indianapolis culture by supporting artists and building community.

History & Heritage

|

00:40:13

F This Fair is Putting $1,000,000 Back Into Artists’ Pockets

Artist Jason Myers and community leader Tag Birge discuss Broad Ripple’s art resurgence, from the Gavin-Divergence sculpture to future cultural projects. Learn how art, business, and partnerships are shaping this iconic Indianapolis neighborhood.

History & Heritage

|

00:56:00

The 30-Foot Sculpture That Could Change Broad Ripple Forever

Artist Jason Myers and community leader Tag Birge discuss Broad Ripple’s art resurgence, from the Gavin-Divergence sculpture to future cultural projects. Learn how art, business, and partnerships are shaping this iconic Indianapolis neighborhood.

History & Heritage

|

00:56:00

The 30-Foot Sculpture That Could Change Broad Ripple Forever

Artist Jason Myers and community leader Tag Birge discuss Broad Ripple’s art resurgence, from the Gavin-Divergence sculpture to future cultural projects. Learn how art, business, and partnerships are shaping this iconic Indianapolis neighborhood.

History & Heritage

|

00:56:00

The 30-Foot Sculpture That Could Change Broad Ripple Forever

Oklahoma City Mayor David Holt breaks down OKC’s cultural revival, the MAPS initiative, and what the Thunder vs. Pacers Finals means for city pride.

History & Heritage

|

00:36:35

From OKC to Indy… Is This the Midwest’s New Era?

Oklahoma City Mayor David Holt breaks down OKC’s cultural revival, the MAPS initiative, and what the Thunder vs. Pacers Finals means for city pride.

History & Heritage

|

00:36:35

From OKC to Indy… Is This the Midwest’s New Era?

Oklahoma City Mayor David Holt breaks down OKC’s cultural revival, the MAPS initiative, and what the Thunder vs. Pacers Finals means for city pride.

History & Heritage

|

00:36:35

From OKC to Indy… Is This the Midwest’s New Era?

Retired veteran Mike Daggett shares how Folds of Honor provides scholarships to families of fallen heroes. A Memorial Day tribute to sacrifice & service.

History & Heritage

|

01:23:00

The BEST Way to Support Fallen Heroes Today

Retired veteran Mike Daggett shares how Folds of Honor provides scholarships to families of fallen heroes. A Memorial Day tribute to sacrifice & service.

History & Heritage

|

01:23:00

The BEST Way to Support Fallen Heroes Today

Retired veteran Mike Daggett shares how Folds of Honor provides scholarships to families of fallen heroes. A Memorial Day tribute to sacrifice & service.

History & Heritage

|

01:23:00

The BEST Way to Support Fallen Heroes Today

Podcast

Share Your Indiana Podcast Guest

Know someone with a great Indiana story? Nominate them as a guest for the Get IN podcast and help us share real Hoosier voices.

Podcast

Share Your Indiana Podcast Guest

Know someone with a great Indiana story? Nominate them as a guest for the Get IN podcast and help us share real Hoosier voices.

Podcast

Share Your Indiana Podcast Guest

Know someone with a great Indiana story? Nominate them as a guest for the Get IN podcast and help us share real Hoosier voices.

A person in casual attire poses with a person in a vibrant red mascot costume wearing a baseball jersey that reads "Indians," both against a blue backdrop with text promoting "Get Indiana" with Nate Spangle.
A person in casual attire poses with a person in a vibrant red mascot costume wearing a baseball jersey that reads "Indians," both against a blue backdrop with text promoting "Get Indiana" with Nate Spangle.