"Indiana is a Cheat Code” — Why this Founder Left California for Good

In today’s episode I sat down with Pat Pezet, co-founder of Grinds Coffee Pouches, to discuss the company's journey from an idea in a college apartment to a national brand.

We delve into the challenges and successes of creating a tobacco alternative, the life-changing experience of appearing on Shark Tank, and the strategic move of its manufacturing operations from California to Indiana.

Pat shares personal anecdotes about the startup grind, the importance of supportive community, and the benefits of relocating a business to the Midwest.

You are going to learn about:

• The Ideation of Grinds as a Tobacco Alternative

• Pat’s Appearance on Shark Tank

• Grinds’ Manufacturing Operations Moving from California to Indiana

Thank you to our partners:
Hard Truth BBQ Fest
FVR

Check out these great clips from the show:
01:46 Guest Introduction: Pat Pezet, Grinds Coffee Pouches
04:40 The Origin Story of Grinds Coffee Pouches
07:09 Early Challenges and Breakthroughs
30:31 Shark Tank Experience
41:13 Unexpected Reactions from the Sharks
41:39 Negotiating the Deal
43:42 Post-Show Challenges and Reflections
46:05 The Impact of Shark Tank Airing
50:27 Scaling and Moving to Indiana
01:00:04 Advice for Entrepreneurs Considering Indiana