Scott Nelson

Dec 18, 2024

Inside The Farmer's Food Factory with Scott Nelson

See how farmers are monetizing their land and lifestyle through Make Hay, a content platform transforming ag marketing. Scott Nelson explains how brands are connecting with consumers through authentic farmer storytelling.

Podcast Summary

Today we get into the nitty gritty of the business of farming, and the way one company is helping farmers make a little extra money on the side.

Scott Nelson is the CEO of Make Hay, a B2B marketing technology platform that enables brands to produce authentic and trusted agricultural-related marketing content at scale and generate extra revenue for farmers. 

In the conversation you are going to learn about:

  • The inside workings of big restaurant's supply chain

  • The struggle of the small American farmer

  • How Make Hay is helping farmers generate additional income

Make sure you check out these great clips from the show: 

00:27 Meet Scott Nelson: CEO and Co-Founder of Make Hay
01:46 Scott's Journey in Marketing and Tech
04:34 Panera Bread and Food Transparency
15:17 The Birth of Make Hay
19:46 How Make Hay Works
23:05 The Farmer's Perspective
39:19 The Future of Farming
40:24 Opportunities for Small Farmers
41:03 Content Creation for Farmers
42:00 Success Stories and Examples
44:44 Challenges and Solutions
47:56 Monetizing Farm Content

Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.

Guest(s)

Scott Nelson

Date Published

December 18, 2024

This podcast is sponsored by

Sweetwater

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

This podcast is sponsored by

Sweetwater

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

This podcast is sponsored by

Sweetwater

Sweetwater, located in Fort Wayne, Indiana, is a large music store and online retailer that specializes in musical instruments and pro audio equipment. It's known for its extensive inventory, expert staff, and dedication to customer service.

RELATED POST ON :

Podcast

Podcast

Share Your Indiana Podcast Guest

Know someone with a great Indiana story? Nominate them as a guest for the Get IN podcast and help us share real Hoosier voices.

Podcast

Share Your Indiana Podcast Guest

Know someone with a great Indiana story? Nominate them as a guest for the Get IN podcast and help us share real Hoosier voices.

Podcast

Share Your Indiana Podcast Guest

Know someone with a great Indiana story? Nominate them as a guest for the Get IN podcast and help us share real Hoosier voices.