On today’s show I hit the hardwood with Todd Taylor, President and Chief Commercial Officer of Pacers Sports & Entertainment, to discuss the journey of moving the Pacers' G League team from Fort Wayne to Noblesville and the rebranding process that led to the name 'Noblesville Boom.'

Todd also shares insights on the economic impacts of the Pacers' recent playoff run and the community's reaction to the team's new developments.

Our conversation gets into the meticulous steps involved in naming the G League team, the thought process behind the Noblesville Boom's branding, and the efforts to integrate team culture with the local community.

If you like this episode and want to hear more Get IN. episodes where I interview Hoosiers making a difference, visit getindiana.com/podcast. 

You are going to learn about:

• The Relocation and Rebranding Process of the Pacers’ G League Team

• Integrating Team Culture into the Community

• Behind-the-Scenes Look at Indiana’s Basketball Legacy 

Thank you to our partners:
Salvation Army - Angel Tree Program
Indy Grills

Check out these great clips from the show:
01:24 Guest Introduction: Todd Taylor, Pacers Sports and Entertainment
02:24 Todd’s Career Journey
03:43 Challenges and Changes in G League Team Management
05:43 Relocating the G League Team to Noblesville
07:44 Naming the Noblesville Boom
11:03 Building the Noblesville Event Center
13:32 G League Season and Player Dynamics
19:24 Finalizing the Noblesville Boom Brand
31:59 Hamilton County Boom
33:02 Downtown Developments
34:43 Pacers' Surprising Run
42:59 Economic Impact of Playoffs
48:28 Pat McAfee's Energy
52:42 Rapid Fire Questions