Pence Media Group (PMG) is a full-service, award‑winning public relations, marketing and brand development consultancy that serves clients in public, private and nonprofit sectors. Founded in 2017 by Emmy Award journalist Nicole Pence Becker, the business stands on a foundation of creativity, strategy and storytelling, with a compelling mantra of “Consider it done.”
Before Pence Media Group’s Founding
Before launching PMG, Pence worked for over 15 years as an Emmy-award winning broadcast anchor at FOX59, CBS4 and WTHR.
While with Tribune Media, she won four Great Lakes Chapter Emmy Awards, the first for her reporting/anchoring series on David Letterman’s retirement in 2016. She later brought home Emmy Awards for “Best Morning Newscast” for her role as anchor of CBS4 This Morning, “Community Affairs Series” for her reporting series on the Make-A-Wish organization, and “News Feature” for her Indiana’s Very Own piece on Mighty Max.
A native of Columbus, Indiana, Pence graduated from DePauw University (Go Tigers!) and was recognized as its “Young Alumni of the Year” in 2020. She also earned a Master’s of Public Affairs from the School of Public and Environmental Affairs at IUPUI.
Experience Matters
Pence, with incredible storytelling abilities and deep media expertise, leveraged her impressive career in the news industry to build PMG from the ground up and drive clients into growing their brands.
Today, PMG – a certified Women’s Business Enterprise (WBE) – is a team of experienced, talented women with established roots in brand strategy, content strategy, public relations, marketing and client success. Together, they bring decades of collective industry experience to the table. Their work has been recognized recently, too, with PMG being honored with the MUSE Creative Gold Award for Best Small Agency of the Year for the last three years in a row.
Notable work from PMG includes its role in the marketing and execution for the 96th National FFA Convention, where it handled public relations, social media and influencer marketing, and produced the first-ever FFA highlight show called FFA Live! Inside Convention. The show consisted of three one-hour shows that served as a tribute to high schoolers who are shaping the future of agriculture and was nominated for Emmy-award.
Pence Media Group Services
Pence Media Group offers comprehensive services across all stages of brand communication and marketing. Many of its services are outlined below:
Strategy Development - PMG identifies target markets, conducts consumer research and grows audiences with step-by-step strategy plans
Content Creation - PMG produces photos, videos, digital content and blogs
Media & Public Relations - PMG serves and a full communications / PR department, securing local and national coverage, managing crisis communications, and building reputation and visibility to the right sets of eyes
Social Media Strategy - PMG manages platforms, creates content calendars and leverages influencers to amplify reach
Grassroots Marketing - PMG engages local communities and networks with word-of-mouth marketing and email marketing
Brand Assets - PMG designs websites, logos and pitch decks
Event Execution - PMG can execute, manage and run ship during events
Host & Moderator Services - PMG offers on-site event hosting or panel moderation by media professionals, including Pence
These services allow PMG to work with a variety of clients big and small, providing both marketing leadership and execution along the way.
Why Pence Media Group
In an ever‑changing media and marketing landscape, Pence Media Group offers not only services, but a partnership that feels real from the first phone call, email or meeting over coffee. From strategy and storytelling to award‑winning campaigns and execution, Nicole Pence Becker and her growing team deliver outcomes that reflect client desires. Whether you're looking to build brand identity as a new business or a larger organization in need of tactical marketing leadership, PMG is the answer when you want your business, brand or event to reach the next level. Consider it done.